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Hospitality

The guest is deciding now.
Not when the desk is free.

Answer the booking question while the guest is still deciding, and keep the floor free to look after the ones already here.

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3 segmentsOne guest journeyScope confirmed in discovery

Less chasing.
More clarity.

One workspace for enquiries, reservations and follow-ups, with every number reconciling across every view. Open a record to see what was actually decided.

Workspace Overview

Friday

The desk keeps the guests in front of it.

Enquiries90Across configured channels
Reservations52Confirmed and in the calendar
Follow-ups17Scheduled and waiting to send
Open handoffs26 resolved · 8 total
Enquiries & reservationsToday, by hour
08:00: 11 enquiries, 6 reservations. 12:00: 19 enquiries, 11 reservations. 16:00: 16 enquiries, 9 reservations. 19:00: 24 enquiries, 14 reservations. 22:00: 20 enquiries, 12 reservations
58%to reservation
Enquiry → reservation52 of 90 enquiries reached a reservation.
A few journeys in motionMost recent first

A full house.
And a ringing phone.

The busiest hour on the floor is the busiest hour on the phone, and only one of them has a guest already standing in front of you.

The enquiry during service.

The floor is full, the desk is three deep, and the direct booking call goes to voicemail or to a channel that charges you for it.

The question asked in another time zone.

Guests plan from everywhere. The enquiry arrives at three in the morning local time and is answered after they have booked elsewhere.

The change nobody recorded.

A date moved by message, a dietary note given by phone, and neither reached the system the team actually reads.

The desk keeps the guests in front of it.

All eight specialists are included. These are the ones Stella typically activates first for hospitality.

Front Desk

AI Front Desk / Chat

Every enquiry gets a thoughtful first response.

Voice

AI Voice Specialist

Keep the conversation moving. Even after hours.

Booking

Booking & Scheduling

From interested to in the calendar.

Follow-up

Outbound & Follow-up

The next step should never be forgotten.

Where your people take over

Rate negotiation, upgrades, comps and any service recovery go to your duty manager with the booking and the conversation attached.

The human boundary

In focus · Dubai hospitality

A fuller house. The same front desk behind it.

Dubai hotels ran at 80.7 per cent average occupancy in 2025, up from 78.2 the year before, across an inventory of 154,264 rooms in 827 establishments. Every one of those stays began as an enquiry, and the busiest hour on the floor is the busiest hour on the phone.

Average occupancy80.7%

Dubai hotels in 2025, from 78.2% in 2024

Hotel rooms154,264

Across 827 establishments at the end of 2025

Occupied room nights44.85m

In 2025, from 43.03m in 2024

Dubai Media Office · Dubai tourism performance 2025, citing DET

The right starting point
for your team.

A direct enquiry is worth more than the same booking through a channel, and it is lost the same way every time: nobody was free to answer it.

Hospitality

Hotels & resorts

Answer the direct availability question before a channel does, at any hour.

  1. 01Answer the enquiry
  2. 02Capture what the stay needs
  3. 03Coordinate the reservation
  4. 04Follow up before arrival
Open the hotels and resorts journey
Hospitality

Serviced apartments

Terms, inclusions and access coordinated for extended and corporate stays.

  1. 01Answer the stay question
  2. 02Capture the requirement
  3. 03Coordinate access or a call
  4. 04Follow through on open items
Open the serviced apartments journey
Hospitality

Restaurants & venues

Reservations, large parties and event enquiries handled during service.

  1. 01Take the enquiry
  2. 02Answer the standing questions
  3. 03Coordinate the booking or visit
  4. 04Confirm and follow up
Open the restaurants and venues journey

The businesses this is built for.

Every one of these loses capacity in a slightly different place. The workflow is configured around the one you actually run.

Hotels

Direct booking questions competing with the channel that already answered.

Open the workflow Resorts

Long-lead enquiries about dates, packages and transfers, mostly from other time zones.

Open the workflow Serviced apartments

Extended-stay enquiries that need availability and terms before anything else.

Open the workflow Restaurants & restaurant groups

Reservation and large-party requests at exactly the hour the floor is full.

Open the workflow Events & banquet venues

One enquiry, a dozen questions, and a site visit that decides it.

Open the workflow

Ideas for a more connected operation.

General · 3 min readHow to choose your first AI coordination workflow

Start with a repeatable operational task, define its handoffs and measure a useful outcome.

Read the article

Questions hospitality ask.

Will it undercut our rates or give away upgrades?

No. It quotes only the published rates you supply. Any request for a discount, an upgrade or a goodwill gesture is a commercial decision and goes to your duty manager.

Does this compete with our booking channels?

It works in favour of the direct one. A direct enquiry answered while the guest is still deciding is a booking you keep the margin on, and those are the enquiries that currently arrive when the desk is busiest.

What happens if a guest complains?

It stops. A complaint about a stay is never answered by the workforce; it reaches your duty manager immediately with the booking history attached, because service recovery is a person’s job.

Bring one workflow. See what Stella takes on.

We map the specialists, the systems and the handoffs around it with you, before anything is configured.

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